Love 40

Road Safety Advisory Council

"I'm running late for a meeting!" 
"I was only going slightly over the speed limit."
I didn't see any kids around..."

These are some of the most common excuses drivers give for speeding through school zones. And frankly, it all sounds a little childish. 

In this integrated campaign we tell Tassie adults to "Grow up. There's no excuse in a school zone" by casting the very people they could be putting in danger—school kids—to deliver the message.